WHAT MAKES ARCHITECTURE ALLURING FOR THE MEDIA?
Why is it such a challenge for architecture to gain visibility in the cultural section of a newspaper? What presence does it have in other sections as politics and economy?
How significant is the role of the media in making architecture understood and appreciated by broader audiences?
What makes a case of success in the collaboration between institutions and the media in the diffusion of architecture?
The inspiring venue of the event is the Mies van der Rohe Pavilion, a world icon of modern architecture, a jewel of the cultural and architectural heritage of Barcelona.
WHAT MAKES ARCHITECTURE ALLURING FOR THE MEDIA?
Why is it such a challenge for architecture to gain visibility in the cultural section of a newspaper? What presence does it have in other sections as politics and economy?
How significant is the role of the media in making architecture understood and appreciated by broader audiences?
What makes a case of success in the collaboration between institutions and the media in the diffusion of architecture?
The inspiring venue of the event is the Mies van der Rohe Pavilion, a world icon of modern architecture, a jewel of the cultural and architectural heritage of Barcelona.
¿QUÉ HACE LA ARQUITECTURA PARA LOS MEDIOS DE COMUNICACIÓN?
¿Por qué es un desafío para la arquitectura ganar visibilidad en la sección cultural de un periódico? ¿Qué presencia tiene en otras secciones como política y economía?
¿Cuán significativo es el papel de los medios para hacer que la arquitectura sea comprendida y apreciada por un público más amplio?
¿Qué hace un caso de éxito en la colaboración entre las instituciones y los medios en la difusión de la arquitectura?
El lugar inspirador del evento es el Pabellón Mies van der Rohe, un ícono mundial de la arquitectura moderna, una joya del patrimonio cultural y arquitectónico de Barcelona. 14-14 may